Social media marketing is one of most recent, and at the same time, least understood methods out there. It’s the top marketing avenue that small businesses cite as the one that they need help with, and also the one that tops the list of “most important marketing methods”.
So what’s the problem? If everybody knows that social media is important to their business, and everyone uses it on a daily basis, why can’t people get it right? Therein lies the catch-22. Because it forms a part of everyones’ daily lives, most people don’t apply the simple rules of marketing; understand, plan, implement. They simply go about posting random links to other websites along with some cat photos, then get bored and forget to do anything for a week. How can that ever be effective?
Learn more about our social media services.